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The effect of wearing high heel shoes on pelvis motion.
Bočková, Barbora ; Malá, Jitka (advisor) ; Satrapová, Lenka (referee)
Title The effect of wearing high heel shoes on pelvis motion Aim of the thesis The main aim of this thesis is the verification of the influence of wearing high heel shoes on pelvis motion in the sagittal plane, while walking on high heel shoes and walking on heel less shoes. After then, we want to monitori the impact of walking in these shoes on the trajectory of pelvis motion. Methods Objectification method was 3D record of human gait (= kinematic analysis), which was performed using the Qualisys Track Manager. In our thesis we used the method of comparison. The aim of the study is the comparison of parameters measured in different types of shoes (high heeled shoes, high heeled less shoes with barefoot gait) and the influence on pelvis motion in the sagittal plane. Measurements were carried out in the gym at the Faculty of Physical Education and Sport at ten probands. Results Pelvis tilt to retroversion was more significant when walking on heel less shoes compared with high heel shoes and barefooted walking, also an angle of the trunk and pelvis were most significantly diminished when walking on heel less shoes compared to barefooted walking and high heel shoes. Objectively, a larger deflection of pelvis trajectory while walking on high heel shoes was not confirmed compared to walking on heel less...
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"Gentlemen, please, take of your hats": Methods of dating and interpretation of photographies from years 1850–1918 through historical mens fashion
Polách, Radek
„GENTLEMEN, PLEASE, TAKE OFF YOUR HATS“ – Methods of dating and interpretation of photographies from years 1850-1918 through historical mens fashion is compacted material for professional description of historical photographic material from noblemens collection funds based on basic knowledge of mens and partially child fashion, and related clothing accessories. In its entirety it brings a large amount of knowledge from history of the then mens fashion, which was after the downfall of the Austro-Hungarian empire overlooked or presented only in narrowly specialized sections, e.g. in the military section. A large part of this publication is based not only on the knowledge of description of mens clothing, but mainly of headwear. It is this clothing accessory that is pivotal to the observed era, and with a closer look, it can help accurately date and describe people captured on historical photographs. It is primarily meant for the specialized staff of memory institutions of Czech Republic, who deal with these given issues. At the same though, it can allow curators and owners of historical funds a way to describe collections of exhibits that are kept in their collection funds.
Fulltext:  PDF
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Product range analysis of Skechers company
Nguyen, Tuan Anh ; Vávra, Oldřich (advisor) ; Kuzmiaková, Zuzana (referee)
This bachelor thesis deals with a topic of product range analysis of the American footwear company Skechers. The first part is theoretical and is devoted to the methods which focus on analyzing the product range and the product mix of the company. The second part is practical and is devoted to the company´s product range itself. With the help of the internal data of Skechers, the author uses the analysis of sales volume and revenues to determine the strong and weak sides of the company´s product range and also suggests the possible solutions for the weaknesses as well as the possibilites for the future development of Skechers mainly in the Czech Republic.
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Consumer protection in a selected product range
Suchanová, Kateřina ; Zeman, Jiří (advisor) ; Filipová, Alena (referee)
The aim of this thesis is to use my own research, both theoretical and practial, to find out how much is the current Czech consumer wiling to fight for his own rights in case he disagrees with the suppliers. Since the consumer protection represents a broad field we will focus on a specific segmet and that is shoe business. Furthermore, we will try to use a survey to map the willingness of the shoe sellers to abide by the consumer protection law.
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The effect of wearing high heel shoes on pelvis motion.
Bočková, Barbora ; Malá, Jitka (advisor) ; Satrapová, Lenka (referee)
Title The effect of wearing high heel shoes on pelvis motion Aim of the thesis The main aim of this thesis is the verification of the influence of wearing high heel shoes on pelvis motion in the sagittal plane, while walking on high heel shoes and walking on heel less shoes. After then, we want to monitori the impact of walking in these shoes on the trajectory of pelvis motion. Methods Objectification method was 3D record of human gait (= kinematic analysis), which was performed using the Qualisys Track Manager. In our thesis we used the method of comparison. The aim of the study is the comparison of parameters measured in different types of shoes (high heeled shoes, high heeled less shoes with barefoot gait) and the influence on pelvis motion in the sagittal plane. Measurements were carried out in the gym at the Faculty of Physical Education and Sport at ten probands. Results Pelvis tilt to retroversion was more significant when walking on heel less shoes compared with high heel shoes and barefooted walking, also an angle of the trunk and pelvis were most significantly diminished when walking on heel less shoes compared to barefooted walking and high heel shoes. Objectively, a larger deflection of pelvis trajectory while walking on high heel shoes was not confirmed compared to walking on heel less...
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The effect of wearing high heel shoes on pelvis motion
Bočková, Barbora ; Malá, Jitka (advisor) ; Satrapová, Lenka (referee)
Title The effect of wearing high heel shoes on pelvis motion. Aim The main aim of this work is the verification of the influence of wearing high heel shoes on pelvis motion in the sagittal plane, while walking on high heel shoes and walking on unmeasured high heel less shoes yet. After then, we want to monitori the impact of walking in these shoes on the trajectory of pelvis motion. Methods Objectification method was 3D record of human gait (= kinematic analysis), which was performed using the Qualisys. In our thesis we used the method of comparison. The aim of the study is the comparison of parameters measured in different types of shoes (high heeled shoes, high heeled less shoes with barefoot gait) and the influence on pelvis motion. Results Pelvis tilt to retroversion was more significant when walking on high heel less shoes compared with high heel shoes and barefooted walking, also an angle of the trunk and pelvis were most significantly diminished when walking on high heel less shoes compared to barefooted walking and high heel shoes. Objectively, a larger deflection of pelvis trajectory while walking on high heel shoes was not confirmed compared to walking on high heel less shoes. The average length of steps was most reduced when walking on high heel shoes, a little less when walking on HHL...
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Marketing communication Botas 66
Šmída, Zdeněk ; Hejlová, Denisa (advisor) ; Shavit, Anna (referee)
This bachelor thesis "Marketing communications of Botas 66" focuses on creating a new show brand Botas 66 which was designed by two students of Academy of Arts, Architecture and Design in Prague (Jan Klos a Jakub Korouš). Model Botas Classic has been in production since 1966 and was selected among Czech 100 design icons in 2005. Botas 66 builds up on this tradition. Two students created a new product line devoted to lifestyle. Project Botas 66 took part in many czech and european design competitions and won prices in ED-Awards and Czech Grand Design. This thesis also describes which packaging (shoebox), which happened to be used in one of guerilla activities. Point of purchase (Botas Concept Store) is located in Prague 1 and the space combines shop and art gallery at one place. Store hosted several events and art exhibitions to support local artist, build brand image and support sales. Thesis also analyses visual communication, logo and colours used in corporate identity. As a member of Czech Selection Botas 66 took part in trade shows in London and Milano. Shoes are still made in factory of Botas a.s. in Skuteč which differentiate Botas 66 from global shoe brands. Company Artport s.r.o. manages marketing communication and creates image of Botas 66, meanwhile Botas a.s. only manufacture shoes.
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Martin Heidegger, Meyer Schapiro, van Goghs's shoes and some problems of interpretation
Zachariáš, Jan ; Konečný, Lubomír (advisor) ; Lahoda, Vojtěch (referee)
In Heidegger's text Origin of the work of Art is one part, where Heidegger writes about van Gogh's painting Pair of shoes. A lot of art writers and philosophers who consedered Heidegger's essay managed, that Heidegger interpreted this painting as shoes of peasant woman. In my opinion Heidegger only freely speaks about van Gogh's painting. In Heidegger's own words it is questioning of philosopher not strict interpretation. Everything what Heidegger says about van Gogh's painting is deeply conected with whole philosopher's concept of human being, which he itroduced in his masterpiece Being and Time. Van Gogh painted number of shoes, we can find sabots in his early period and lether working or walking shoes from Paris period. Depicting of sabots is conected with van Gogh's liking for counry-life and life of poor peasants in his Holland period. On the other hand in his Paris period one can find four paintings of city wolker's shoes. These paintings are conected with van Gogh's social statut as fleneur - city walker. One of these paintings is the same that Heidegger mentioned in his essay. It is surely "Pair of Shoes" (cat. num. Faille F 255). A lot of scholars, including Jameson, Owens, Derrida have considered this painting. The most probably interpretation seems to be that van Gogh wanted to express...
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Consumer protection on the footwear market
Šimková, Jana ; Horová, Olga (advisor) ; Součková, Veronika (referee)
This bachelor thesis is devoted to the consumer protection on the market of shoes. The aim of the thesis is to analyse consumer's knowledge in the field of shoe complaints, to explore their preferences when buying shoes, and find out their experiences with byuing shoes or else making a complaint about shoes. The secondary aim of this thesis is to find out the knowledge and experiences of the sellers on the shoe market. The consumer research was obtained by the method of questionnaire survey and the questionnaires were to the consumers mostly sent by the electronic mail. The seller research was obtained by the method of questionnaire surfy too, and was completed by observing. From the made market research follows, that the most of the consumers have ever made a complaint about shoes and only some of them know their rights, that belong to them from the law. The choice of the shoes is mostly determined by it's comfortableness, and the brand of the shoes is for the consumers choices only a little important. Not all shoe sellers did prove the knowledge, that they, as specialists in the shoe branch, should have had, and the behavior of the consumers, when making a complaint about shoes, showed up to be not always completely correct.
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